2025

-

Self-initiated concept

Joob

A schedule-first job search app that helps students in Canada find work that fits their week, and their network.

Category

Job Search / Product UX

Role

Product Designer

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Overview

Joob is a self-initiated concept for a schedule-first job search app for international students in Canada. Over six weeks I ran the project solo, from survey research to a high-fidelity prototype, designing around the constraint that shapes a student's job hunt most: their class schedule.

Instead of generic listings, Joob starts discovery from real availability, then adds school-verified trust and alumni referrals to replace cold applications. I grounded every decision in a survey of 48 students plus my own job hunt, and made a deliberate call about what not to build to keep it fast.

Contribution

  • Survey research (n=48)

  • Information architecture

  • Personas

  • High-fidelity interactive prototype

Team

Solo

Timeline

6 weeks

Context

Why a job search is hard when you are a student

For international students in Canada, part-time work is often a necessity. But the search has to fit around a fixed class schedule, a thin local network, and little time to figure out where to start. I lived this myself, and kept hitting the same wall.



Problem & Stakes

Bridging student life and work opportunities

Mainstream job boards are built around titles and listings, assuming open availability and an existing network. For a student both assumptions are wrong, so they spend weeks filtering by hand only to find shifts that collide with class.

The stakes are real: a slow search means financial pressure week over week, and for graduating students, missing the narrow window to land a role before their work permit clock runs out. Speed and fit aren't conveniences here. They're the whole point.



Research Insights

What students actually need from a job search

I surveyed 48 international students and cross-checked the findings against my own job hunt. Three needs surfaced again and again.

80%

Faster discovery

Students spend 3+ weeks to land one job. Schedules and finances shift fast, so speed is the core value.

71%

Schedule fit over pay

Schedule fit matters more than pay, so the experience leads with availability, not titles.

65%

Trusted connections

"Lack of connections" is the top hurdle, and cold applications erode confidence. Warm referrals replace them.

80%

Faster discovery

Students spend 3+ weeks to land one job. Schedules and finances shift fast, so speed is the core value.

71%

Schedule fit over pay

Schedule fit matters more than pay, so the experience leads with availability, not titles.

65%

Trusted connections

"Lack of connections" is the top hurdle, and cold applications erode confidence. Warm referrals replace them.

I mapped three user groups, spanning immediate need to long-term growth.

Mika (20)

The Quick Seeker · current student

Goal:

a part-time job to cover living costs.

Pain:

matching jobs to class gaps is manual and exhausting.

Lucas (24)

The Career Starter · graduating student

Goal:

an entry-level role before his PGWP.

Pain:

silent rejection and no Canadian network.

Sarah (28)

The Supportive Alum · working professional

Goal:

refer and mentor juniors.

Pain:

LinkedIn is too formal; no easy way to vet students.



Strategy & Decision

If schedule is the biggest constraint, discovery should start from availability

I translated each insight into a product principle, keeping every decision traceable to a real need.

Insight (the pain)

Strategic logic (the why)

Feature (the how)

80% struggle for a month or more

Eliminate manual filtering to save time

Availability-Based Matching

Schedule is the number-one priority

priorityPrevent shift conflicts before they happen

Timetable Sync

Lack of local connections

Humanize the application process

Verified School Community

What I chose not to build. Early on I explored an AI career-advisor chat. But research pointed to speed as the dominant pain, and an open-ended conversation added friction. So I cut it, prioritizing instant availability-first matching, and kept the concept focused on the metric that mattered: time to a job that fits.



Design

A simpler path from "I need a job" to "this one fits my week"

I structured the experience around three moves, each tied back to a research insight.

Feature 01

Verified Student Entry

Sign-up with a school email creates a trusted community of students, grads, and alumni from the start.

Feature 01

Verified Student Entry

Sign-up with a school email creates a trusted community of students, grads, and alumni from the start.

Feature 02

Personalized Job Discovery

The home screen leads with jobs matched to availability, schedule, and interests, not a wall of listings.

Feature 02

Personalized Job Discovery

The home screen leads with jobs matched to availability, schedule, and interests, not a wall of listings.

Feature 03

Networking Hub

Students find campus events, connect with alumni, and reach opportunities through warm referrals.

Feature 03

Networking Hub

Students find campus events, connect with alumni, and reach opportunities through warm referrals.



Concept Validation

Testing whether the bet holds up

As a concept, success is whether the core bet holds up, and the research supports it: schedule fit and speed outranked pay and titles, and trusted referrals beat cold applications. The prototype turns that bet into a testable experience.

To take it further, I'd validate in two steps: usability testing on the availability-matching and timetable-sync flows, then a small pilot with one school to measure time to first application, the number that proves whether starting from availability actually works.



Reflection

Designing Around Real Student Constraints

This project helped me think beyond a standard job board experience.

For students, job searching is not only about finding open positions. It is also about balancing time, confidence, local knowledge, and access to trusted connections.

Through Joob, I explored how a job search app could better support students by combining schedule-aware matching, verified communities, and career networking in one experience.